Innovative Design Products, Inc.

IDP offers a full compliment of marketing and research capabilities to help entrepreneurs develop and promote their products. As a group, IDP’s Marketing arm has over 100 years of experience in analysis, business planning, advertising, web design, public relations, channel development, and product branding.

IDP Marketing is an on demand resource - Use only what you need when you need it. Save time and money over agencies and research companies with a highly experienced company who knows the ins and outs of the market; who knows design, engineering & manufacturing; and who knows your product.

Market - Consumer Research
Opportunity Analysis, Market Validation, Focus Groups, Product Testing, Competitor, Product and Pricing Comparisons

Opportunity Development
Marketing Plans, Channel Development, Program Recommendations, Web Site Design & Web Marketing, and Strategic Partnerships & Associations

Communications & Promotions
Branding, Logos, Tag Lines, Graphic Design, Product Packaging, Complete Collateral Materials, Tradeshow Marketing, Public Relations, POP, Press Releases, Advertising, Radio and Infomercials.

New Product owners can be barraged with a host of marketing vendors, promotional options and relentless advertising inquiries!

Having dedicated marketing expertise in your corner, completely focused on your success will help you find the best and most cost-effective pathways to success.